Ten years ago, the thought of Search Engine Optimization was just about as crazy as the belief that a lot of people had in the Internet becoming an integral part of our day to day lifestyles. In the 90′s, with most businesses doing quite well (so they thought!) using the traditional store front, the idea of conducting business online was completely foreign. Bring on the present day, and the idea of creating a business really does come hand in hand with creating an online presence, as most people these days just don’t use a phone book anymore, and instead use the internet, be it from a mobile device in their back pocket, or their PC